Agile Hardware Development for Leading Experts

September 20, 2024
BMW Welt, Munich, Germany
Bringing the lessons of agile into engineering together on September the 20th. One day before the Octoberfest, in Munich!

On this one-day event, we will explore this field with inspiring talks, workshops and interactive sessions. With the beautiful location of BMW World as a backdrop, this event intends to bring practitioners of agile together with those who are interested in seeing how to look different at hardware engineering.

Program outline

September 20, 2024

Kick-off Agile Hardware Development for Leading Experts

Our hosts Eelco and Marina will Kick-off the Agile Hardware Development event and give us a peak of what's in store for the day!

Photo of Eelco Rustenburg Eelco Rustenburg Gladwell Academy
Photo of Marina Voropaeva Marina Voropaeva Gladwell Academy

Opening keynote: Agile Leadership - Guiding Transformation and Innovation

Photo of Chris James Chris James Scaled Agile Inc.

Agile for hardware hands-on

Photo of Eelco Rustenburg Eelco Rustenburg Gladwell Academy

Coffee & Connect

Break out sessions

During the Break-out you have 3 different sessions to choose from.

Break out session 3: Planning for Innovation

How to estimate and plan product development effectively in an Agile environment. Isn't it exciting?

Case study 1: Agile for Hardware in an Industrial Tech company

Explore the profound transformation underway in an Industrial Tech company, uncover the challenges it confronts, and learn strategies for surmounting them.

Photo of Olivier Toffin Olivier Toffin Schneider Electric

Lunch & Connect

Break out sessions

During the Break-out you have 3 different sessions to choose from.

Break out session 1: Lessons learned from 5+ years of Agile hardware development in Aerospace industry

Photo of Antoine Desportes Antoine Desportes Ariane Group
Photo of Antoine Grandou Antoine Grandou Ariane Group

Break out session 2: Agile in hardware design at Airbus aircraft engineering

Sharing real use-cases, some principles we follow, experiences in workshop format, and what's so "hard" about it.

Break out session 3: SAFe for Hardware and Cyber-Physical Systems

Photo of Rune Christensen Rune Christensen Scaled Agile Inc.

Coffee & Connect

Case study 2: Portfolio Management is a "Must-have"​ for Successful Product Management

Photo of Marloes van de Wal Marloes van de Wal Vanderlande

Closing Keynote: Unveiling the Human Element: Behavioral Insights and Data in Technology

Dominique has extensively analyzed the extraordinary skills of military pilots. Combined with her expertise in behavioral psychology, this results in transformative experiences. She shares her lessons and teaches you to look at life, at each other, at your team, and most importantly, at yourself in a different way.

Photo of Dominique Schreinemachers Dominique Schreinemachers Airforce Pilot | Founder Boost company

Round-up Agile Hardware Development for Leading Experts

Photo of Eelco Rustenburg Eelco Rustenburg Gladwell Academy
Photo of Marina Voropaeva Marina Voropaeva Gladwell Academy

Happy hour

Speakers

Eelco Rustenburg

SPCT / Digital Transformer / Agile Writer
Eelco is Partner at Highberg and Senior trainer at Gladwell Academy. He is a seasoned Agile management consultant and one of worlds top trainers.
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Dominique Schreinemachers

Founder at the The Boost Company / Airforce pilot / behavioral psychologist / Inspirational speaker
Dominique is one of the few female military pilots in the Air Force, a mediator, and a behavioral influence psychologist. She was trained by former Vietnam veterans in the United States.
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Olivier Toffin

Enterprise Agile Transformation lead at Schneider Electric
I am an experienced Program leader who delivers value, driving innovative projects in complex environments (organizations and geographies).
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Christoph Lohrer

Agile Enterprise Coach at Bosch
Christoph Lohrer, is SAFe SPC, Agile Enterprise Coach at Bosch Mobility Electronics andChief Methodologist for Agile Hardware Development within Bosch
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Marloes van de Wal

Managing Director Innovation, Strategy and Transformation at VanderLande
Marloes had 17 years’ experience in innovation and development. She has seen 3 different ventures which all had their own challenges.
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Karol Virsik

Head of Research Vehicle Concepts and Technologies at BMW Group
Karol Virsik, born in 1970 in Bratislava/Slovakia, came to Germany at the age of 15, where he completed his studies in mechanical engineering
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Tell me more

In the past 4 years, agile has not only become mainstream in the digital transformation. It has also crossed bridges into new fields of interest. Companies like SpaceX, ASML, VanderLande, NXP, Saab, Philips, Scania, Carl Zeiss, BMW, Airbus, Porsche, and many more are on the path of implementing agile principles and practices in their high tech product development and engineering.

This engineering transformation is deerly needed. Everywhere the need for speeding up learning and go to market faster cries for a way of working that empowers engineers to innovate faster.

Interested in joining?

Get inspired and download the full program highlights here!

Which topics will be discussed

  • Agile architecting for hardware: "adaptability as the one ring that rules them all"
  • Architectural perspective of portfolio management
  • Digital capabilities and Hardware Development
  • Organize for Integration "Leading hardware development into the era of platformization"
  • Competence, specialization, cross-functionality
  • and Hardware development

Sneak Peak of what you can expect?

Get a sneak peek of what to expect by rewatching our recent webinar with Eelco Rustenburg. Fill in the form and receive it in your inbox straight away!

Get Inspired by the Venue

Never been to the BMW museum?! This is your chance! Explore the latest models from BMW, BMW Motorrad, MINI, Rolls-Royce Motor Cars and gripping stories about the BMW brand. Be amazed by the impressive and diverse architecture of the building as this first edition of the Agile Hardware Development Conference will be held at the BMW WELT

We are proud to announce BMW as a Gold Sponsor for this event.

Tickets

Tickets for this full day of knowledge and connecting are 499,-.

The ticket includes your participation at this event, welcome coffee with pastries, buffet lunch, interactive workshops and ending with drinks and bites.

Want to order 5 tickets or more? Scroll down for the group discount information.

FAQs - Destination

About the venue: BMW Welt

Never been to the BMW museum?! This is your chance! Explore the latest models from BMW, BMW Motorrad, MINI, Rolls-Royce Motor Cars and gripping stories about the BMW brand. Be amazed by the impressive and diverse architecture of the building as this first edition of the Agile Hardware Development Conference will be held at the BMW Welt Business Center.

Address:
Am Olympiapark 1
80809 Munich
Germany

How to get to BMW Welt?

Visiting by car:

Coming from the A9 (airport), follow the signs for München/Stuttgart/Lindau. Take the München Schwabing exit in the direction of A95/Garmisch-Partenkirchen. Keep left; this will get you onto Mittlerer Ring (B2R). Once you are through the Petueltunnel, keep right and merge onto Petuelring. At the next traffic light, turn right onto Lerchenauer Straße. You will see BMW Welt on the left; the BMW Museum is on your right. Right beyond these, the BMW Welt parking garage is on your left.

Coming from the other direction, drive up Mittlerer Ring and follow the signs in the direction of BMW Welt/Lerchenauer Straße/Feldmoching.

By public transport:

If you fly to Munich, you can use either of the S-Bahn (urban train) lines S1 or S8 from the airport into Munich downtown and change at Marienplatz onto the U3, direction Moosach, and get off at the Olympiazentrum station.

BMW Welt and the BMW Museum are located around 5–7 minutes on foot from the Olympiazentrum station (U3). Pleasae refer to the map to find the right entrance: North or South.

For more information, please go to https://www.bmwgroup.com/en/ge...

Accomodation options near the venue BMW Welt

If you’re looking for a place to stay during the event, we have some recommendations for you below:

For more options you can have a look for hotels nearby BMW Welt via this link.

FAQs - Registration

What if I have difficulty registering or need to change my registration?

Please get in touch with the Event Registration Team at events@gladwellacademy.com if you run into any trouble with your registration. Please add 'Agile Hardware development' in your subject line.

Do the registration fees include VAT?

All fees include VAT. At the time of checkout, VAT of 21% will display in your fees and be displayed on the invoice/receipt. Should you have any further inquiries regarding VAT, do not hesitate to contact the Event Registration Team at event@gladwellacademy.com.

May I refer my registration to someone else?

Yes, you may transfer your registration to another person before September 6th, 2024. If you have registered with a special discount and would like to send someone in your place, that person must also qualify for the discount; their registration fee may be subject to change if they do not qualify.

To transfer your registration to another person, please email your direct sales contact person (Joost Brugman or Marina Zografou) or the Event Registration Team at events@gladwellacademy.com.

This event is proudly sponsored by

Scaled Agile, Inc.

Build the future with greater certainty SAFe® enables enterprises to work differently – improving speed to value, prioritization, and collaboration – to build the future with greater certainty. Explore our enterprise solution.
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BMW

we proudly work together with BMW as a partner for this event.
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Partner Packages

Do you want to share your story, host your own company booth and enjoy exclusive networking opportunities with potential clients, contact Joost Brugman for more information.

Joost Brugman
+31 (0)6- 2799 5858

joost.brugman@gladwellacademy.com

Group Discounts

Contact Marina Zografou for any questions or if you’d like to learn about group discount rates or to partner with us for this event.

+31 (0)6-53492991

marina.zografou@gladwellacademy.com

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